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About Us

We love our profession. We embrace creativity. We are convinced that there are an infinite number of ideas. But the best idea still hasn’t been found. With that conviction, we develop concepts for broadcasters and advertisers in which the strength of the format is magnified in the quality of the production.

 

People are captivated by moving images. The first silent film, the television debut of Elvis Presley, the moon landing, the revelation of who shot JR: all images that speak to our imagination. Images that fascinate, surprise and marvel. People talk about them, they become indelible memories, milestones in human history. In the knowledge that our times demand a different manner of producing images, we aim to provide a contribution to that process. We want to help write history online, on TV, or via any other device. After all, who doesn’t?

 

We are conceptual thinkers. We believe in the power of an idea. We want to make the best idea possible have the best possible result for our clients. So we believe that it is worth taking a little extra time to think, to make sure that we can consider every option that comes along. We therefore translate ideas into formats that we can use to develop unique content as an answer to unique demands. 

 

Our passion is to use moving images to tell a relevant story in a unique manner. And we use the best people in our profession to do so. We work with a good mix of experienced professionals and young talent, because development is a process of trial and error, of making mistakes in order to make the right choices. With as many new insights as possible, combined with just as much expertise.

 

We also enjoy taking our clients along in the creative process. We strive to use all of the available knowledge about an issue in order to get to its essence, and then to come up with a solution that stands the test of time. One that lays the foundation for something that makes all of our lives better: a durable long-term relationship.

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Lennart Pijnenborg

Producer

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Sipke Dijkstra

Producer

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Max Apotowski

Hoofdredacteur

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